380 icons for SABIC.

 

The existing icons were a collection of various styles, as it happens when over time the need for icons increases through requests from various unrelated departments.

First I developed a set of rules that would enable different designers to make icons that would later appear as a consistent suite. It was mandatory that all elements spoke the same pictorial language. An important form element were the stroke terminals. The icon style was aligned with those of the SABIC typeface, PraxisCom. This ensured a harmonious look when icons and typeface were used alongside each other. I oversaw three designers on this project. The client was very happy with the outcome.

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